Account Based Marketing Manager, Financial Services, AWS Industry Marketing

Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM) Industry Marketing Manager to design and execute high-impact ABM programs for enterprise customers for some of our largest financial services customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives.

The Account-Based Marketing Manager will own the end-to-end execution of account-specific ABM programs, working backwards from customer needs to create data-driven, multi-channel campaigns, events, and executive programs that accelerate pipeline and revenue growth. This role requires project management skills, analytical capabilities, and the ability to influence cross-functional stakeholders.

Success Measures:
• Pipeline influence and revenue contribution from ABM accounts
• Account engagement metrics and program ROI
• Sales team satisfaction scores
• Program execution quality and timeli...