Advertising & Promotions Manager (Mall - Sarawak)

About the Company

A reputable property conglomerate, owning and managing a substantial portfolio of diverse retail and commercial assets in Sarawak.

About the Job

Responsible for developing and executing strategic marketing initiatives to maximize shopper footfall and enhance the mall's brand presence.

Responsibilities

• Footfall Generation: Plan, organize, and execute the mall’s annual marketing calendar, including major festive campaigns, weekend roadshows, and crowd-pulling events.
• Tenant Collaboration: Partner with retailers and tenants to design joint promotional activities and marketing campaigns that boost overall sales turnover.
• Campaign & Media Management: Oversee the mall’s advertising channels, encompassing traditional media, out-of-home (OOH) advertising, and digital/social media platforms.
• Vendor & Budget Management: Manage the assigned A&P budget effectively, negotiate with event vendors...