Associate Analyst/Analyst, Campaign Analytics

Take your passion to the next level and work alongside other masters of their craft to build a fulfilling and rewarding career at Marina Bay Sands.

The team is tasked with developing creative approaches to data sourcing, deriving new variables and factoring in qualitative insights to deliver high-impact business solutions.

• Derive insights on members behavior in response to marketing offers
• Provide estimates of future campaign expenses based on mechanisms and offer criteria
• Develop post campaign analysis to objectively evaluate the effectiveness of such campaigns
• Work with marketing team to understand and develop the nuance of each marketing offer
• Loyalty Program analysis, bench marking, optimal reinvestment for all aspects of marketing
• Design and automate reports, dashboards, ETL to support marketing and management teams