Associate Marketing Director/ Senior Marketing Manager - Obesity

Boehringer Ingelheim · Shanghai, China, China

Location
Shanghai
Job Type
Full-time
Posted
July 06, 2026

Job Description

**About Human Pharmaceutical Business**

With global presence, Boehringer Ingelheim has industry-leading expertise in medicine research and development. We are constantly developing the next generation of medical breakthroughs and successfully delivering innovations to meet the medical needs of the patients we serve in the following key areas of interest: cardiovascular, respiratory, metabolic diseases, immunology, oncology and central nervous system. In the future, we will accelerate the launch of more than 10 innovative medicines to meet the demand of Chinese patients.

Job description highlights:

+ Develop obesity indication strategies from HCP insight generation to brand positioning to segmentation/targeting/messaging, content development and campaign, track KPI, timeline and budget
+ Prepare and implement related annual brand plan and business implementation plan with focus on obesity indication
+ Collaborate with medical & KEEs for strong engagement...

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