Job Description
An Associate Vice President with a PR specialization for the Integrated Marketing Communications unit takes a leadership role for key accounts with minimal guidance from seniors or the Business Unit Lead.
Taking an integrated view across clients’ marketing communications efforts, he/she is able to provide client counsel and oversee program conceptualization to delivery, while leading and driving account teams.
Additionally, he/she is expected to develop new business, including nurturing relationships with both existing and potential clients, and the creation and presentation of proposals.
He/she has a role to play in providing coaching, mentoring and guidance to junior staff.
KEY RESPONSIBILITIES 1.
Account Management • Manage all aspects of PR and integrated accounts and projects, including planning, execution, reporting and financials (overall budgeting and billing) and act as day-to-day point of contact to key clients ...