Brand Management Executive (Food Services/HoReCa)

Brand Management Executive (Food Services/HoReCa)

Kuala Lumpur, Malaysia | Posted on 05/18/2026

• Country Malaysia

Job Description

Principal Functions:

• Overall Business and Brand Management of the designed brands.
• Brand/ Marketing Strategy Management: Responsible for the brand building, including the product positioning, strategic activities, sales performance, sales promotion and product profitability.
• Marketing Planning: In-charge of the product annual Marketing Plan, Mid-Term Plan, and Long-Term Plan.
• Product / Business Development Improvement: Responsible for the new product development, existing product improvements (concept, packaging structure, package design, etc.), quality and cost improvement activities and etc.
• Management of brand executive (if any).

Business and Brand Management:

• Ens...