Campaign Manager

We+ Asia · kuala lumpur, kuala lumpur, Malaysia

Location
kuala lumpur
Job Type
Full-time
Posted
June 10, 2026

Job Description

The Campaign Manager role will own the end-to-end lifecycle of card marketing campaigns, from strategy and ideation through execution, measurement, and optimization. The role will be responsible for driving customer acquisition, activation, engagement, and spend growth across the client’s cards portfolio. The role will partner closely with the Client's Product, Analytics, Compliance, and other teams to design and execute data-driven campaigns that deliver measurable business outcomes while enhancing customer experience.

  • Own and manage end-to-end credit card marketing campaigns, including acquisition, activation, spend-lift, and retention initiatives.
  • Design targeted, data-driven campaigns using customer segmentation, behavioral insights, and performance analytics.
  • Develop and execute multi-channel campaigns across email, digital, in-app, web, social, direct mail, and partner channels.
  • Partner with Product, Data & Analytics, Co...

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