Client & Strategy Lead: Performance Influencer & B2B Marketing

**Overview**

The Client & Strategy Lead will act as the strategic partner to the Head of Department, supporting the development, execution and scaling of Publicis Media Africa’s Performance Influencer & B2B Marketing capabilities.

This role sits at the intersection of client leadership, growth strategy, paid media, performance marketing and commercial development, requiring an individual who can move seamlessly between strategic thinking and execution.
The successful candidate will lead day-to-day client strategy development, performance planning and campaign optimisation, while helping build new commercial opportunities and scalable products across Publicis Media Africa.

A critical component of the role is owning the paid media strategy behind influencer campaigns, ensuring creator content is amplified through the most effective performance channels beyond paid social, including programmatic, native, search, retail media, content syndication, video, conne...