Creative Strategist

Lead innovative ideas and conceptual development for marketing projects that drive the ACM brand and produce enrollment growth. Responsible for collaborating with other staff on creative concepts for a variety of integrated marketing channels to support the Strategic Marketing Plan and College's mission and goals. Responsibilities Develop creative strategy for a variety of integrated marketing channels to support marketing and communications efforts, including advertisements for digital, print, and radio; website and social media copy; print publications, e-newsletters, display windows, and special event publications. Engage with students, faculty, staff, alumni, donors, parents, and other constituents to comprehensively promote Allegany College of Maryland's programs, services, and partnerships through a variety of integrated marketing channels. Create compelling and persuasive copy for advertising campaigns to engage a variety of audiences (e.g., traditional and non-tradi...