Job Description
Workplace: White City, London – 3 days a week in the office
The role
As part of the global data and insights team at ITV Studios, our goal is to deliver the best global intelligence from brilliant data sets to maximise revenue across Global Sales for scripted, unscripted and formats, Zoo55, Brand Partnerships via Studio 55 as well for Content & Production.
As the data analyst within the Global Viewing team, you will be responsible for delivering the insights which support our global content strategy and sales. While viewing data is our core currency, you go further, triangulating Ratings (BARB/Nielsen) with Market data Intelligence (Ampere, K7, NoTa) and Social Sentiment (i.e. Sprinklr) to build a 360‑degree view of success. You focus on strategic, forward‑looking analysis that helps us understand why content travels, puts performance into context for the channel, platform or market, and consider the business and commercial implications of your findings.
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