Location
Accra
Job Type
Full-time
Posted
July 03, 2026
Job Description
We are looking for a highly strategic, creative, and data-driven Digital Marketing & Content Strategist to scale our global brand, attract distributors, and build an engaged community. Key Responsibilities Full-Funnel Content Management: Execute a comprehensive content strategy across Top (Attention), Middle (Engagement), and Bottom (Conversion) of the funnel to maximize brand reach and drive sign-ups. Multi-Platform Campaign Execution: Manage and schedule daily content across platforms including Facebook, Instagram, and TikTok, adhering to a strict production split of 60% Video, 25% Graphics/Flyers, and 15% Text-based content. Framework Implementation: Manage the 30-Day High-Conversion Framework, creating tailored content for designated daily pillars (Opportunity, Product Trust, Engagement, Leadership, Lifestyle, Education, and Mindset). Viral Content & Lead Generation: Design and script high-impact short-form videos utilizing the Hook-Value-CTA framework. Manage the lead pipeline fro...
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