Digital Marketing & Growth Director

MRINetwork · Mexico City, Federal District, Mexico

Location
Mexico City
Job Type
Permanent
Posted
June 13, 2026

Job Description

Scope of the Job

Our client is seeking a Digital Marketing & Growth Director to own the full consultant lifecycle, from acquisition to retention, driving scalable growth through performance marketing, engagement ecosystems, and digital innovation. You will lead multiple teams and growth engines, ensuring a fully integrated approach between digital and traditional recruitment models.

DUTIES AND RESPONSIBILITIES 

  • Define and execute the end-to-end growth strategy across the consultant lifecycle (acquisition, activation, retention, and development)

  • Drive scalable growth while balancing acquisition (hunting) and retention/engagement (farming) strategies

  • Own key growth metrics including CAC, LTV, ROAS, funnel conversion, and overall channel performance

  • Lead digital acquisition strategy across paid channels (Google, Meta, TikTok), optimizing investment, audiences, and conversion

  • Define and lead engagement and lifecycl...
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