Director Marketing

The role is a 360 marketing role with end to end strategy development budget allocation conceptualization and execution. Your core responsibilities will be the following:

• Brand and Creative Strategy: Develop and execute a comprehensive brand strategy that strengthens our market position and enhances brand health. Youll lead creative development for all marketing campaigns across various media including digital & social out-of-home (OOH) and traditional ATL channels. As a result you will need to have a deep understanding of what moves consumer sentiment in the UAE and use thatalongside the brand guidelines and tone of voice to build a truly authentic brand that consumers resonate with and relate to beyond the functional basics.
• Customer Growth and Retention: Drive the overall marketing strategy to acquire new customers and increase order frequency for both our food grocery and retail verticals. This includes setting ambitious g...