Ecommerce & Digital Platform Manager

Role Responsibilities

• Full operational ownership of Fastrak’s ecommerce platform and company website
• Day-to-day management of the online team and delivery of outputs
• Continuous improvement of website performance, usability, UX and conversion rates
• Building, maintaining and optimising ecommerce content, promotions and product listings
• Managing digital marketing activity across SEO, paid social media, email and online campaigns
• Ensuring the ecommerce platform is used effectively to support and market retail stores, including:
  • Store promotions
  • Campaign communication
  • Key retail messaging and information
• Working closely with retail and operations teams to ensure alignment between online and in-store activity
• Monitoring performance using analytics and reporting on traffic, conversion and sales
• Managing external suppliers, agencies and technical ...