Ecommerce Specialist

Job Title: Independent Site Operation Manager / Independent Site Campaign & New Product Planning

Job Positioning

Responsible for the implementation of the overall operation strategy for the brand’s independent DTC website, with a focus on the full-link planning of new product launches and traffic conversion at key marketing campaign periods. Improve the site’s GMV, conversion rate (CVR), and user repurchase rate by optimizing the user journey, planning in-site activities, and conducting refined product operations.

Job Responsibilities-:

New Product Launch Strategy & Implementation

Launch Schedule Control : Develop exclusive launch strategies for new products on the independent site (including pre-sales, early access, limited editions, etc.) according to the brand marketing calendar, and collaborate with the content team to create lan...