Job Description
JOB PURPOSE:
The Email Marketing Specialist is a key member of the Email Center of Excellence responsible for executing customer engagement and lifecycle marketing initiatives across multiple brands, business units, and communication programs. This role partners closely with marketing stakeholders to build, test, deploy, monitor, and optimize email communications that support acquisition, onboarding, engagement, retention, loyalty, and reactivation objectives.
The Email Marketing Specialist serves as a trusted execution partner, managing campaign production from intake through deployment while ensuring accuracy, brand consistency, quality assurance, and adherence to email marketing best practices. Success in this role requires strong organizational skills, attention to detail, proactive communication, and the ability to manage multiple concurrent projects in a fast-paced environment.
JOB RESPONSIBILITIES:
Email Marketing Ex...