Event & Brand Activation Planner (Retail) at MUMUSO General Trading LLC (Westlake Group)

Apply for Event & Brand Activation Planner (Retail) at MUMUSO General Trading LLC (Westlake Group) in Dubai, DU, AE.

Responsibilities

• Trend Research & Social-First Brand Activation - Monitor global and local fast-fashion, lifestyle, and K-aesthetic trends to continuously 'trend-jack' pop-culture moments for @mumuso_me. Translate online social media viral trends (TikTok/Instagram) into physical, immersive in-store activations that drive foot traffic and user-generated content (UGC). Curate themes aligned with key retail calendar milestones (Back to School, Ramadan, Eid, Valentine's Day).
• Product Launch Staging & Creative Concept Drafting - Draft end-to-end event proposals, thematic frameworks, and visual merchandising briefs for high-profile product launches (e.g., Jana Ward, Grove Store openings). Design interactive experiential zones inside stores, including photo-booth activations, custom point-of-purchase (POP) installations, and youth-centric spa...