Executive, Brand & Content at MyTOWN Shopping Centre

PURPOSE OF THE FUNCTION

To drive sustainable commercial growth and strengthen destination positioning through integrated, data-driven marketing strategies that enhance brand equity, elevate customer experience, and support long-term tenant success. Through integrated marketing communications, events, partnerships, and customer‑centric insights, the Marketing team strengthens the Centre’s position as a preferred Meeting Place while contributing to sustainable traffic growth, customer loyalty, and positive brand perception aligned with our values.

JOB DESCRIPTION

Responsible

• Content Management:  Executes and schedules content across all social media, digital, in-mall assets, outdoor media and other related touchpoints (Facebook, Instagram, Threads, TikTok, YouTube, newsletters, mobile app, website, etc); managing content calendars and publishing timelines al...