Executive, Marketing Communications (E-commerce)

This role supports marketing, branding, and performance initiatives across YSG’s e-commerce channels, including the YSG platform and Shopee / Lazada stores. The role works closely with internal and external teams to deliver effective communications, campaigns, and performance outcomes. Key Responsibilities Marketing, Communications & Branding Support marketing communications across YSG digital channels, including EDMs, campaign messaging, and content coordination Work with creative teams on visual assets, copy, and campaign materials Support branding initiatives to ensure consistent messaging and tone across all digital touchpoints Manage and maintain YSG social media channels (Facebook, Instagram), including content planning, posting, and basic community management Coordinate with internal teams and partners on campaign content and announcements
Performance Marketing Support performance initiatives across Shopee and Lazada stores, including keyword search ads, CPAS, affiliate progr...