Head of Products and Value Proposition - Business Banking

ADIB Group · abu dhabi, abu dhabi emirate, United-Arab-Emirates

Location
abu dhabi
Job Type
Full-time
Posted
June 28, 2026

Job Description

Role

Head of Products and Value Proposition - Business Banking

Location

Dubai

Role Purpose

Develop products strategy and commercialization of business banking solutions that focus on SME customers needs while optimizing the revenue, cost savings and customer experience initiatives. In addition to leading the articulation and execution of segmentation value propositions, pricing and go-to-market plans. The role encompasses the following:

  • Strategy development, improvement and implementation
  • Product development and value proposition enhancement
  • Segment management and commercialization
  • Cross‑Selling & product penetration
  • Digital transformation
  • Collaboration with fintech and ecosystem partners
  • Adoption of emerging technologies
  • Continuous innovation
  • Customer experience enhancements
  • Training and sales support

Head of Produc...

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