Home Care Brand Manager - Surface Cleaner

Unilever · Ho Chi Minh City, Ho Chi Minh City, Vietnam

Location

Ho Chi Minh City

Job Type

Full time

Posted

July 02, 2026

Job Description

Job Purpose:
Lead brand strategy and storytelling for Sunlight Surface Cleaners, delivering growth by planning, creating and managing brand presence, messaging and integrated campaigns across touchpoints.
Key responsibilities
Lead annual brand strategic planning, aligned to BG/BU strategy, handshake with cross-function and BG.
Plan, create and manage campaigns across digital, shopper, in-store and PR, ensuring consistent brand storytelling.
Develop local innovation, PPA initiatives by channel to deliver JTBDs with robust business case
Develop brand assets: content, key visuals, presentations, packaging and printed materials, ensuring accessibility and compliance.
Partner with CMI, CSP, CBD, R&D and Finance to land innovations and track performance.
Manage A&P budget and agency partners to maximise ROI.
job Requirements:
2-3 Years of FMCG marketing/brand management experience at Brand Manager r...
        

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