Key Account Manager - Bakery & Pastry

Key Responsibilities

• Manage and grow assigned key accounts across bakery and pastry categories.
• Develop strong long‑term relationships with buyers, category managers, and decision‑makers.
• Lead annual negotiations, pricing discussions, and trade terms.
• Identify opportunities for range expansion, promotions, and new product listings.

Sales & Commercial Execution

• Deliver sales targets, volume, value, and margin for key accounts.
• Execute joint business plans (JBPs) aligned with company objectives.
• Plan and implement promotions, launches, and seasonal activations.
• Monitor competitor activity and market trends within bakery and pastry.

Category & Forecasting

• Collaborate with supply chain and demand planning on accurate forecasts.
• Ensure optimal product availability, shelf presence, and stock levels.
• Analyze sell‑in, sell‑out, and performance data...