Lead Generation Specialist (SAAS) - 112025- PBLGS

Position: Lead Generation Specialist

Number of hours: TBD (Project Based)

Schedule: TBD

Responsibilities:

A. Lead Generation & Prospecting

• Source qualified leads through LinkedIn, email, referrals, and other online channels based on the company’s buyer persona.
• Identify new business opportunities, track prospect timelines, decision-makers, and intent signals.
• Maintain accurate records of interactions, qualifications, and opportunities in the company CRM.
• Conduct outreach via email, calls, and chats to engage leads and secure appointments.
• Schedule, confirm, and follow up on meetings with potential clients.

B. Email Marketing & Campaign Management

• Create, localize, and manage branded email marketing campaigns in alignment with company goals.
• Develop email templates and edit layouts based on client branding...