Lifecycle CRM Marketing Manager - Email & SMS (Hybrid)

About the position

The CRM Marketing Manager leads the strategy, execution, and optimization of lifecycle marketing initiatives, primarily through email and emerging SMS channels, while managing a team of specialists and collaborating cross-functionally to drive customer engagement, loyalty, and business growth through data-driven, personalized campaigns. This full-time position reports to the Senior Marketing Manager, BHI and is expected to work in a hybrid model, which currently includes Mond