Manager B2C Integrated Marketing Campaigns

The Manager B2C Integrated Marketing Campaigns is responsible for planning, coordinating and delivering RHG's integrated B2C marketing campaigns end-to-end. The role supports the development of campaign strategy and go-to-market plans, and takes ownership of activating and executing campaigns across channels — ensuring all stakeholders, workstreams and deliverables come together on time and on brief.

Working in close collaboration with Brand, CRM, Content, Creative Service Desk, Digital, Revenue management, Loyalty, Area marketing and Agencies, this role is the connective tissue that makes integrated campaigns happen. It requires strong project management, channel knowledge, analytical thinking and the ability to work across multiple stakeholders and markets simultaneously.



1. Campaign Planning & Go-to-Market

• Develop the annual campaign strategy, contributing to audience definition, message architecture and go-to-market...