Marketing Campaign Executive (Design / Copy Writing) l Contract

We are seeking a dynamic and creative Marketing Campaign Specialist to drive end-to-end campaign development and execution for Consumer Banking Group (CBG) Singapore. This role will focus on designing impactful marketing campaigns, producing compelling creative assets, and optimizing performance to drive customer acquisition and engagement.

• Conceptualize and execute end-to-end marketing campaigns aligned with business goals for product/service acquisition and usage.
• Contribute to overall campaign strategy by identifying opportunities to enhance customer engagement and conversion.
• Leverage customer insights, data, and communication guidelines to inform campaign planning and execution.

• Lead the development and production of creative assets across ATL and BTL channels, including:
  • Digital advertisements
  • Banners and display creat...