Job Description
Our client is seeking an experienced Marketing coordinator to build, manage, and execute our marketing strategy with a strong focus on lead generation and qualification.
This role is ideal for someone who understands solution selling in a B2B / ERP environment and can balance strategic planning with hands-on execution. The Marketing coordinator will be responsible for brand positioning, demand generation, partner marketing with an ERP Provider, and coordination with external marketing service providers.
Key Responsibilities
Marketing Strategy & Brand Management
Own and manage the overall marketing function for the company
Develop and refine the companies brand positioning and messaging
Create and maintain brochures, presentations, and other marketing collateral
Ensure consistent branding across all channels and materials
Demand Generation & Lead Management (Primary Responsibility)
Drive lead generation programs aligned t...