Job Description
The Opportunity
Our Marketing Enablement Analyst Senior utilizes quantitative and qualitative analysis to provide thought-leadership on evolving industry trends, market developments, USAA’s strategic direction, regulatory environment, and macroeconomic trends for the business unit. Provides insights and information-based context for key stakeholders in the business unit to effectively manage, influence, and impact line of business strategy.
The Analytics Enablement team, part of the Marketing, Strategy & Analytics (MS&A) organization, works in service of frontline Marketing Analytics and Media Execution teams across USAA's lines of business. Our vision is to ensure USAA's Marketing organization has industry-leading marketing analytics data for measurement models, reporting and ad hoc analytics to support the marketing campaign lifecycle. MS&A delivers quality data solutions, measurement models and reporting solutions to the Association and assists M...