Marketing Manager

Overview

Manage and execute marketing strategy for Black Rock Mountain Resort and its affiliated entities including the health/social club, events center, and restaurants. Primary responsibilities include comprehensive customer relationship marketing (CRM) efforts, management of digital advertising strategies, local marketing and advertising initiatives, and oversight of social media marketing efforts. The marketing manager will be responsible for KPIs including room revenue generation, membership growth, group/meeting lead generation, and event ticket sales. This role also oversees the development of engaging email campaign content and automation strategies that support targeted marketing initiatives and guest communications.

ESSENTIAL FUNCTIONS: