Marketing Manager | Retail

Generations Recruitment · Belgium, Wallonia, Belgium

Location
Belgium
Job Type
Full-time
Posted
June 15, 2026

Job Description

The company

Our client is a well-established retail player in Belgium, with a network of physical stores and a strong local reputation.

As the company works to refine and accelerate its marketing strategy, we are seeking a Marketing Manager capable of driving the brand’s growth and professionalising its customer acquisition and branding initiatives.

About the role

Reporting to the General Manager, you will define and implement the company’s overall marketing strategy, with a strong focus on retail performance and omnichannel consistency.


You will oversee all marketing and communications activities, with direct responsibility for budgets, teams and external partners.


Your responsibilities will include:
  • Defining and steering the overall marketing strategy (branding, in-store traffic, customer acquisition, loyalty)
  • Managing a significant media budget and optimising the mix between TV, r...
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