Marketing Specialist (GTM Premium Sport)

AIS · Bangkok, Bangkok, Thailand

Location

Bangkok

Job Type

Full time

Posted

July 02, 2026

Job Description

Job Description
Develop sports product marketing strategy: , basketball (NBA), golf (LPGA, PGA), tennis (ATP), American football (NFL) go to market plan and implement marketing strategies and campaigns to drive subscribers' revenue and viewer.
Monitor sales performance, prepare reports, and analyze data to ensure targets are met and optimize future marketing initiatives.
Define the target audience and key messages to effectively reach and engage the target audience.
Manage all marketing materials including match day, big matches, fixtures, results as well as develop interesting and viral topics.
Design the customer journey, manage end-to-end implementation, and ensure successful deployment.
Manage the budget effectively to ensure marketing initiatives are executed within allocated resources.
Key Qualifications:
A degree in Marketing, Business Administration, Sports Management, or a related field.
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