Marketing Strategy Lead-Vice President-Aquisition Marketing

The Consumer Banking Marketing Acquisition team is responsible for profitably growing the business through acquiring new customers and deepening relationships with existing customers.
As a Marketing Strategy Lead-Vice President on the Acquisition Marketing team, you will serve as the business owner of Consumer Banking account opening performance-owning end-to-end visibility into results, trends, and drivers, and influencing cross-functional teams to improve outcomes. You will also lead development and execution of a multi-year strategic transformation of Acquisition marketing across channels, offers, segmentation, targeting, creative, and operating cadence to deliver ambitious Consumer Banking growth targets.

**Job Responsibilities**

+ **Own Account Opening Performance Leadership:**
+ Own a holistic view of Consumer Banking account opening performance, including tracking, analysis, and narrative on trends, drivers, and key risks/opportunities.
+ Synthesize...