On-Trade Sales Executive (Wine & Spirits)

The Straits Wine Company, established in 2006, is a leading wine importer, retailer, and distributor in Singapore. We partner with Michelin-starred restaurants and luxury hotels, offering artisanal wines from passionate winemakers worldwide.

Singapore Straits Wine Company Pte. Ltd. seeks a motivated On-Trade Sales Executive to grow and manage hospitality industry accounts, driving sales growth across our wine and spirits portfolio.

• Develop and maintain strong relationships with on-trade customers including restaurants, bars, hotels, clubs, and cafés to drive sales growth
• Identify and secure new business opportunities to expand the customer base and increase market share
• Achieve monthly and quarterly sales targets through strategic account management and negotiation
• Negotiate product listings, pricing, promotional activities, and c...