Paid Specialist

Winning Form · durban, ethekwini metropolitan municipality, South-Africa

Location
durban
Job Type
Full-time
Posted
July 05, 2026

Job Description

Skill Set

  • Project management
  • Reporting
  • Digital marketing

Responsibilities

  • Ensure that the Google account is set-up correctly, accurate key word bidding is practiced and that the correct spend is allocated per product to ensure alignment with budget requirement and agreed targets.
  • Running Adwords (Google Search & Google GDN/Smart Display)
  • Implement and manage day-to-day programmatic buys across multiple channels, formats, and campaigns
  • Ensure targets are achieved and manage, analyse and optimise campaigns to achieve and exceed KPI’s
  • Optimise CTRs, landing pages, quality score, and conversion rates
  • Ensure that accounts are optimized according to targets – leads generated vs. operational requirements.
  • Ensure effective keyword research and implementation.
  • Ensure that Ad-copy is implemented, aligned, and tested as per Brand AdWords Strategy...

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