Part-time Instructor - Theme Park and Experiential Entertainment Marketing

NYU's Los Angeles Program is seeking a local, part-time instructor to teach an undergraduate course focused on the global business of immersive experiences.



The course will be under the sponsorship of NYU Stern School of Business.

This is a shortened intensive course that is expected to be taught over the span of three weeks in the Summer 2026 semester (May - July) and will be held in the NYU LA academic center in the Fairfax/La Brea area of Los Angeles.

Course Description

This course will take students on a thrilling ride into the global business of fun and immersive experiences. This course will provide an introduction to experiential and location-based entertainment businesses, including: - global theme parks, - location-based, travel and leisure entertainment, - immersive experiences, including concerts, festivals, and live events. This course provides an overview and framework for understanding the key marketing, economic, and strategic...