Performance Marketing Leader at EQ Bank

Excel in performance marketing as EQ Bank’s Performance Marketing Leader, implementing strategies to enhance financial outcomes in a hybrid setting. Work from Toronto, ON.As the Performance Marketing Leader, you will take on a significant role in steering EQ Bank's media initiatives. With your background in leading complex marketing budgets, you will optimize resource allocation and investment strategies. Your capacity to translate data into executive-level insights will be crucial for driving marketing excellence.Key Responsibilities:
• Own comprehensive performance media management
• Supervise marketing budget planning and tracking
• Guide a hybrid agency setup for optimal performance
• Partner with analytics for actionable insights
• Coordinate monthly performance reviews and growth discussionsRequirements:
• University degree in Marketing or Business
• 8–10+ years in client-side or agency performance marketing
• Strong budget management skills
• In-depth ...