Location
Guangzhou
Job Type
full-time
Posted
June 27, 2026
Job Description
Job Description
1. Product & Portfolio full life cycle management
- Build product positioning, target species/application priorities and value propositions, execute product strategy and roadmap by region/channel/species.
- Contribute to SKU-level decisions (launches, repositioning, upgrades, phase-outs) with structured analysis on volume, margin and competitive fit.
- Design product Go-to-Market strategy (marketing activity plan and promotional materials of PPT, brochure, manuals, videos, etc).
2. Market & Customer Insight
- Conduct market intelligence on the animal nutrition value chain: market sizing by species and region, growth drivers, competitor benchmarking, pricing dynamics and substitution risk.
- Translate Voice-of-Customer from key accounts (integrators, feed mills, pet food producers) and distributors into clear product, technical and service requirements.