Job Description
Are you a strategic, insight‑driven marketer ready to shape the future of leading healthcare brands? We are looking for a Senior Brand Manager to own and drive brand strategy, deliver impactful HCP engagement, and lead high-quality campaign execution across the UK & Ireland in Abbott Diabetes Care.
In this role, you will take full responsibility for translating global strategy into powerful local marketing plans, ensuring strong brand performance and measurable commercial impact. You’ll collaborate closely with cross‑functional partners, lead priority projects, and champion best‑in‑class promotional excellence.
Key Responsibilities
Brand Strategy & Planning
Lead development of annual brand plans aligned with global strategy and tailored to UK & Ireland market needs.
Build compelling brand messaging, value propositions, and differentiated positioning based on segmented customer insigh...