Senior Campaign Marketing Executive

Role
Summary

The Senior
Campaign Marketing professional leads the planning, execution, and
optimization of integrated, multi-channel campaigns to achieve
awareness, demand, and revenue outcomes. The role owns strategy,
cross-functional orchestration, budget stewardship, and performance
measurement across the customer
journey.

Key
Responsibilities:

Strategy
&
Planning

• Develop
  integrated marketing campaign strategies aligned with commercial
  goals and target segments.
• Define the channel
  mix (email, paid social, search, programmatic, content, events,
  web), messaging frameworks, and testing
  roadmaps.
• Establish clear KPIs/OKRs and
  campaign hypotheses based on data, market trends, and customer
  insights.

Execution
&
Optimization

• Lead
  end‑to‑end campaign ...