Senior Channel Marketing Specialist

Generac Power Systems · Sussex, WI, United States

Location
Sussex
Job Type
Full-time
Posted
June 29, 2026

Job Description

**We believe power is a promise - a shared commitment to be there for others when it matters most.**

For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future.

Ready to Power a Smarter World with us?

**Major Responsibilities**

Marketing Strategy & Execution

+ Partner with the Channel Team to develop communication strategies and aligned marketing messaging to support channel goals.
+ Collaborate with sales teams to create and execute marketing plans, promotional materials, and co-branded content that drive engagement and business growth.
+ Develop compelling print and digital assets—including emails, presentations, brochures, and webinars—tailored to target audiences and aligned with brand standards.
+ Act as a marketing resource for channel partners by guiding co-op spend planning and promoting the use of approved Gene...

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