Senior Email Marketing Specialist (Mid Shift)

Role description

The Senior Email Marketing Specialist will be mainly responsible for the overall campaign delivery of global and regional email marketing campaigns, working closely with the regional Marcomms team and local GSSC OMC team.

Responsibilities

• Project management and resourcing
  • Owning and managing the email marketing calendars, making sure that there’s no overlap in the target audience
  • Quality assurance and campaign approval check for own and other team members’ projects
  • Lead bi‑weekly regional discussions to implement regional email marketing campaigns
  • Identify and provide suggestions to improve the current email marketing processes
  • Generating email reports, providing insights and recommendations to improve email engagement on a campaign level
  • Familiarity with creating Eloqua segments – to build marketing target audiences
• Marketing Automation
  • Setting up and im...