Senior / Product Marketing Executive

Permanent position.

Salary: $3,800 - $4,500.

Location: South (near Labrador MRT station) (Shuttle service provided at Queenstown MRT).

Working hours: Mon to Fri, 8:45 am – 5:30 pm.

• Assist in planning and execution of business units’ specific marketing plans to help meet the objectives of the various business units.
• Ensure timely briefing, production and execution of all advertising and promotion activities, including in‑store marketing collaterals, price changes, new product launches, and other promotional initiatives.
• Conduct market research and analysis to identify target consumer segments, market trends, and competitor activities.
• Conduct regular store visits to evaluate product visibility and competitor activities, and to gather insights from retail partners.
• Monitor and evaluate the effectiveness of trade promotions, analyze ROI, and recommend improvem...