Senior Product Marketing Manager

Qualifications

• 3+ years of B2B SaaS marketing experience, with meaningful time in product marketing or positioning‑led roles, ideally at a high‑growth startup or scale‑up in the Procurement software space.
• Proven track record of defining category‑level positioning and competitive differentiation in complex or technical markets.
• Hands‑on experience translating product capability into buyer‑relevant narratives—distilling a roadmap into messaging that resonates with a Chief Procurement Officer, or other senior enterprise sourcing and category managers.
• Demonstrated ability to design and execute integrated B2B campaigns from awareness to pipeline across content, events, digital, and account‑based channels.
• Strong digital marketing fundamentals across SEO, AI search visibility (LLM and answer‑engine optimisation), and Google Ads, with the analytical rigor to tie marketing to revenue, not just activity.
• Experience briefi...