Senior Software Engineer - Acquisition and Funnel

Rock Family of Companies · United States, REMOTE - MICHIGAN, United States

Location
United States
Job Type
Full-time
Posted
July 05, 2026

Job Description

**Acquisition and Funnel**
This team owns RocketLoans.com and the borrower experience from the first landing page through the application funnel. That includes the intake flow, offer-code entry, and refinance pre-qualification. The work directly impacts conversion, revenue, and whether someone gets the loan they came for.

The team is heavily frontend focused and driven by experimentation. You’d work within a shared design system, run A/B tests, and use analytics to understand how users move through the funnel. That includes conversion tracking, form-step instrumentation, session insights, and frontend error monitoring. Performance and stability matter because this is the front door to the business, and any friction in the funnel has a measurable impact.

You'll be a good fit if you think about product and engineering together, care about outcomes instead of just shipping features, and enjoy moving quickly, testing ideas, and learning from real user behavior in sho...

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