Senior Specialist, Omni-Channel Marketing (12-Month Contract)

Purpose & Overall Relevance for the Organization:

Lead the creation and execution of Marketing and Activation Plans for Wholesale (WHS) partners across New Zealand. This role is focused on driving commercial growth, strengthening brand presence, and improving key Brand Health KPIs through close partnership with the Key Account Sales team.

You will connect global brand direction with local market needs, ensuring adidas consistently wins at the point of purchase across priority accounts.

Key Responsibilities:

• Develop and align the seasonal Account Marketing Calendar for key wholesale partners in New Zealand, ensuring strong in-store execution and delivery against agreed KPIs
• Own and enhance the adidas brand presence at point of sale, ensuring a premium and consistent consumer experience across all key retail doors
• Drive share of space and visibility within priority accounts, focusing on high-impact locations and key prod...