Senior Specialist Product Marketing (w/m/d)

PALFINGER AG · Bergheim, Salzburg, Austria

Location

Bergheim

Job Type

Full-time

Posted

July 01, 2026

Job Description

YOUR RESPONSIBILITIES
Define and own global product marketing and positioning strategies across the entire product lifecycle to drive sustainable business growth

Lead and shape go-to-market strategies in close collaboration with Product Management, Sales, and Regional Marketing, ensuring alignment, strategic clarity, and global consistency

Drive global product launches for complex products and services, managing timing, narrative, and readiness, with structured handovers to regional teams

Develop product positioning and messaging frameworks that translate technical features into customer-relevant benefits and clear competitive differentiation

Act as a strategic partner and project leader, collaborating across Product Management, Sales, and Service to align perspectives, manage cross-functional initiatives, and deliver against objectives, timelines, and budgets
YOUR QUALIFICATIONS
Univ...
        

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