Strategy & Planning Specialist

We are looking for a highly analytical and strategic professional to lead marketing performance and budget management across LATAM markets. This role plays a key part in driving data-driven decision-making, optimizing investments, and enhancing the effectiveness of marketing and e-commerce initiatives.

The ideal candidate combines strong business acumen, analytical skills, and cross-functional collaboration experience in a regional or multi-country environment.

Key Responsibilities

• Lead budget planning, allocation, and tracking across LATAM markets, ensuring optimal ROI and alignment with business priorities
• Develop data-driven strategic recommendations to support marketing and e-commerce initiatives
• Monitor and analyze the performance of marketing campaigns and e-commerce activities, identifying optimization opportunities
• Build and maintain dashboards and reports, providing actionable insights and visibility to stakeholde...