Trade Development Manager - KAC

A Day In The Life

The Trade Development Manager (KAC) has the role of developing the regional and national accounts of Convenience Store channel with greater relevance within its geographic area. It works together with bottlers to identify development opportunities. Drive Go to Market channel plans, covering field marketing execution and trade marketing activities. Deploy Monster priorities, KPIs and resource allocations.

The Impact You’ll Make

• Manage relationships with the distributors and some customers in the assigned territory. Responsible for market execution in the territory in Traditional Trade and Modern Trade.
• Maximize the sale and distribution of all company products in the assigned region through the establishment and appropriate execution of local and national sales programs.
• Train and coach the distributor/bottler sales force to engage them with the Monster brand and objectives.
• Ensure the execution of n...