Trade Marketing Supervisor

The Trade Marketing Supervisor will serve as a liaison between the Brand Communication and Visual Merchandising (VMD) teams, ensuring all promotional activities, campaigns, events, and branding in stores and at events run according to strategy.

Responsibilities:

● Implement trade marketing strategies to support sales and brand awareness.

● Translate campaign, promo, and event briefs from the Brand Communication team into clear execution guidelines for the VMD team.

● Coordinate with the VMD team regarding the implementation of visual campaigns across all stores.

● Monitor and evaluate the effectiveness of in-store campaigns.

● Collaborate with internal teams and vendors to produce promotional and event materials.

● Prepare reports on campaign implementation, trade marketing activities, and recommend improvements.

● Conduct store visits to ensure the quality of visual merchandising and campaign execution.