Wayfair Senior Product Manager, Activation

Join Wayfair as a Senior Product Manager, Activation based in Seattle, WA, and spearhead efforts to optimize customer journeys. Engage millions through compelling content and discovery.
Your role will involve owning the product vision for essential upper-funnel experiences that directly influence customer engagement on the app and web platforms. Work closely with marketing and engineering teams to deliver scalable solutions, track performance metrics, and drive alignment across stakeholders. Your strategic thinking will help adapt upper-funnel surfaces to evolving AI trends.
Key Responsibilities:
• Lead product strategy for high-traffic entry points
• Analyze qualitative and quantitative customer insights
• Establish clear metrics for success and monitor progress
• Collaborate to improve engagement and conversion rates
• Manage dependencies and project timelines effectively
Requirements:
• 7+ years managing consumer-facing products
• Proven track record in...